CASE OVERVIEW – 2017-2025
UPPSALA_MUNICIPALITY
MASCOT& GRAPHIC DESIGN
CLIENT
UPPSALA_MUNICIPALITY
MY ROLE
MOTION & GRAPHIC DESIGNER
MOTION & VIDEO PRODUCTION
EVENT & SHOWROOM DESIGN
GRAPHIC PRODUCTION
ILLUSTRATOR / AFTER_EFFECTS / INDESIGN / PHOTOSHOP / SKETCHUP
THE CONTEXT
Uppsala Municipality works actively to maintain a clean and pleasant urban environment. The challenge is communicating this in a way that actually engages residents. Through innovative and playful initiatives, the goal was to encourage citizens to take care of their city, making sustainability a natural, and fun, part of everyday life.
THE PARTNERSHIP & EXECUTION
My collaboration with Uppsala spanned nearly a decade, starting in 2017. Working closely on their event communications, I handled everything from motion graphics to extensive print production. My standout project was bringing the sanitation mascot Skräpis to life, eventually producing it as a physical soft toy and temporary tattoos. I also designed artwork for the city’s singing trash cans (Skräpkören) and the Gulavågen cleaning initiative, proving how design and communication can drive public engagement.
MOTION & FILM PRODUCTION
TECHNICAL ICONOGRAPHY
Brand Applications in the Real World
